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Why
Advertise in The Irish Herald?
The Irish Herald's
60,000 readers— are Irish immigrants ranging from new arrivals
to veterans of 30 or 40 years; Americans with Irish ancestry—
and business persons wishing to target one of the fastest growing
ethnic communities in the U.S.A. Whatever your business, The Irish
Herald has proven to be the definitive source for information on
Irish and Irish-American affairs on the West Coast and provides
advertisers with a direct line to this specific market.
Circulation
and Distribution TOP
During the first
week of each month, The Irish Herald is distributed to all Irish
establishments along the West Coast—from Seattle to San Diego,
with concentrated distribution in San Francisco and the Bay Area
and the Los Angeles and Orange County regions of Southern California.
Circulation is around 20,000 making The Irish Herald
the most widely read Irish newspaper on the west coast of the United
States.
Display
Advertising Rates TOP
| Price
per month for each edition |
| Ad size |
12 months |
6 months |
3 months |
1 month |
| 1/20 |
$75 |
$85 |
$100 |
$120 |
| 1/10 |
$150 |
$170 |
$200 |
$240 |
| 1/6 |
$225 |
$250 |
$285 |
$340 |
| 1/5 |
$275 |
$320 |
$350 |
$395 |
| 1/4 |
$350 |
$375 |
$425 |
$475 |
| 1/3 |
$475 |
$520 |
$550 |
$600 |
| 1/2 |
$600 |
$650 |
$725 |
$800 |
| B&W; Page |
$1,050 |
$1,175 |
$1,250 |
$1,400 |
| Color Page |
$1,400 |
$1,700 |
$1,950 |
$2,295 |
| * Add 50% for color ads less than a full page |
Ad
Dimensions TOP
1/20 h.
= 2 column (3 7/8") x 2 1/2"
1/10 v. = 2 column (3 7/8") x 5"
1/5 v. = 2 column (3 7/8") x 10 3/8"
1/6 = 2 column (3 7/8") x 7 5/8"
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1/4 h.
= 4 column (8 1/8") x 5"
1/4 v. = 3 column (6") x 7 3/4"
1/3 h. = 5 column (10 1/8") x 5"
1/2 h. = 5 column (10 1/8") x 7 3/4"
1/2 v. = 4 column (8 1/8") x 10"
Full page = 10 1/8" x 16" |
Mechanical
Requirements TOP
Press optimized PDFs are preferred. QuarkXpress or Adobe Illustrator
ads accepted on Macintosh formatted discs.
Payment,
Rate Changes & Notice of Cancellations TOP
New accounts
must be secured with credit card upon signing of contract. All accounts
are payable within 30 days. Prices quoted above are net rates.
Advertising
rates are subject to change. Advertisers will receive 45 days notice
of any rate changes.
Cancellations
are not permitted after the 20th day of the previous month. Cancelled
contracts will result in the advertiser being charged retroactively
the full amount based on the actual number of insertions that ran.
Advertising
Deadlines TOP
Space reservation
must be made by the 15th of the month. Camera-ready ads, 5 days
before month end. Non camera-ready information must be received
by the 20th of the month. If advertiser fails to provide copy to
meet the deadline of issue in which space has been ordered, publisher
reserves the right to charge for space ordered and publish the latest
ad materials on hand.
Liability
TOP
Advertisers assume
all responsibility for content of advertisements, including liability
for claims against the publisher. Publisher's liability for error
shall not exceed cost of advertising space. Publisher must be notified
in writing of any error within 10 days of distribution date.
TOP
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